Zebra Publishing Inc.

The Zebra Publishing story begins with two archery industry veterans: Bill and Sherry Krenz.
Zebra Publishing Inc.

Back in 1997, Bill and Sherry created Zebra Publishing Inc. to offer better archery and bowhunting publications. Their backgrounds included extensive experience in the archery industry, the publishing industry and in every aspect of archery and bowhunting. That experience, combined with their natural enthusiasm for the sports, produced the solid foundation that is the mark of Zebra Publishing and every one of its archery and bowhunting publications.

Zebra Publishing Inc. is located in Colorado Springs, Colorado. The company currently publishes 9 issues per year of Inside Archery magazine, 9 issues per year of Bowhunt America magazine and also the Official ATA Trade Show Guide. That adds up to an amazing total of 19 jam-packed archery and bowhunting publications per year.

Inside Archery

Zebra Publishing's first magazine—Inside Archery—was introduced in March of 1998 and became an instant hit. Inside Archery is a trade magazine that covers like no other the business of manufacturing and selling archery equipment. It is the most trusted trade magazine in the archery industry.

Bowhunt America

Zebra Publishing’s second magazine—Bowhunt America—was launched in March of 2003. Bowhunt America is a consumer magazine that specializes in answering the questions of today’s most active and interested bowhunters. It focuses on providing accurate and up-to-date information on bowhunting tactics and equipment. This professionally designed publication quickly gained a reputation as the finest bowhunting magazine available today.

ATA Show Guide

Since 2000, the Archery Trade Association has contracted with Zebra Publishing to produce its guide to the annual ATA Archery Trade Show. At the show, archery-equipment manufacturers exhibit their newest products for the nation’s leading archery retailers and wholesalers. Zebra Publishing is honored and proud to be able to create this showcase publication for the Archery Trade Association.

No one covers, highlights and embraces the archery industry and the sports of archery and bowhunting like Zebra Publishing.